{"id":11880,"date":"2025-11-14T02:45:59","date_gmt":"2025-11-14T06:45:59","guid":{"rendered":"https:\/\/fad-fep.ca\/reporterPlus\/?p=11880"},"modified":"2025-11-14T02:46:01","modified_gmt":"2025-11-14T06:46:01","slug":"video-verticale-le-defi-des-journalistes-pigistes","status":"publish","type":"post","link":"https:\/\/fad-fep.ca\/reporterPlus\/2025\/11\/14\/video-verticale-le-defi-des-journalistes-pigistes\/","title":{"rendered":"Vid\u00e9o verticale : le d\u00e9fi des journalistes pigistes"},"content":{"rendered":"\n

\u00a9Pexels-Craig Adderley – \u00ab C\u2019est un peu le format auquel les journalistes doivent s\u2019adapter\u00bb<\/em><\/p>\n\n\n\n

Avec 64% des moins de 35 ans<\/a> qui s\u2019informent sur les r\u00e9seaux sociaux, les pigistes doivent adopter les codes des plateformes num\u00e9riques. La vid\u00e9o verticale consomm\u00e9e r\u00e9guli\u00e8rement par 77%<\/a> des 18-34 ans s\u2019impose pour tout journaliste ind\u00e9pendant qui veut se d\u00e9marquer.<\/p>\n\n\n\n

La mont\u00e9e de la vid\u00e9o verticale dans les m\u00e9dias<\/strong><\/h2>\n\n\n\n
\"M\u00e9dias,<\/figure>\n\n\n

\u00a9Pexels-Pixabay- Des formats plus courts et un contenu plus condens\u00e9<\/p>\n\n\n

Ce format s\u2019est popularis\u00e9 avec le succ\u00e8s de la plateforme TikTok sur laquelle se trouvent des m\u00e9dias comme La presse, le Devoir ou Radio-Canada. Cette situation n\u2019a pas \u00e9chapp\u00e9 \u00e0 Aur\u00e9lia Cr\u00e9moux, une journaliste pigiste qui effectue le certificat en journalisme multiplateforme \u00e0 l\u2019Universit\u00e9 de Montr\u00e9al. <\/p>\n\n\n\n

\u00ab C\u2019est un peu le format auquel les journalistes doivent s\u2019adapter\u00bb, nous dit-elle. <\/p>\n\n\n\n

Ceci l\u2019a pouss\u00e9 \u00e0 s\u2019impliquer dans le d\u00e9veloppement de la page TikTok de Quartier Libre, le journal ind\u00e9pendant des \u00e9tudiants de l\u2019Universit\u00e9 de Montr\u00e9al, durant la session d\u2019automne 2024. <\/p>\n\n\n\n

Elle r\u00e9alise alors que l\u2019\u00e9criture d\u2019une vid\u00e9o pour le web ob\u00e9it \u00e0 d\u2019autres r\u00e8gles que celle de la t\u00e9l\u00e9vision. Des formats plus courts et un contenu plus condens\u00e9, qui limitent la quantit\u00e9 d\u2019informations qu\u2019un reportage peut contenir.<\/p>\n\n\n\n

Ces d\u00e9tails ont \u00e9galement \u00e9t\u00e9 soulev\u00e9s par les journalistes de Radio-Canada dans une vid\u00e9o publi\u00e9e sur LinkedIn<\/a>. <\/p>\n\n\n\n

Vid\u00e9o verticale : un format entre influence et journalisme<\/strong><\/h2>\n\n\n\n
\"Influenceur\"<\/figure>\n\n\n\n

\u00a9Pexels-Oladimeji Ajegbile – Un format entre influence et journalisme<\/span><\/p>\n\n\n\n

Aur\u00e9lia d\u00e9crit ce format comme \u00e9tant entre l\u2019influence et le journalisme. <\/p>\n\n\n\n

\u00ab Dans les plateformes num\u00e9riques […] le journaliste doit beaucoup plus se mettre de l\u2019avant […] c\u2019est souvent \u00e7a qui marche \u00bb. <\/p>\n\n\n\n

Le journaliste peut \u00e9galement utiliser un ton plus amical qui se rapproche des influenceurs. L\u2019ancienne journaliste num\u00e9rique chez Radio-Canada Alexane Drolet<\/a> est un exemple.<\/p>\n\n\n\n

Cet engouement pour la vid\u00e9o verticale ouvre le champ des possibles pour les pigistes, selon Aur\u00e9lia. Les personnes qui sont tr\u00e8s bonnes en vid\u00e9o pourraient ainsi tirer leur \u00e9pingle du jeu. <\/p>\n\n\n\n

Ana\u00efs Fleury<\/a>, une journaliste ind\u00e9pendante qui fait principalement des reportages en vid\u00e9os verticales, est un exemple. Elle propose ses reportages \u00e0 diff\u00e9rents m\u00e9dias et indique pouvoir tr\u00e8s bien vivre de sa pige. Ses revenus viennent des reportages qu\u2019elle vend. <\/p>\n\n\n\n

Outils num\u00e9riques et intelligence artificielle : une nouvelle aide pour les journalistes<\/strong><\/h2>\n\n\n\n
\"Intelligence<\/figure>\n\n\n\n

\u00a9Pexels-Tara Winstead – Sophiana un alli\u00e9 pour la vid\u00e9o verticale?<\/span><\/p>\n\n\n\n

La plateforme TikTok organise chaque ann\u00e9e les TikTok Awards pour reconna\u00eetre ses meilleurs cr\u00e9ateurs. En 2024, elle nomme Sophia Smith Galer, une ancienne journaliste de la British Broadcasting Corporation<\/em> qui s\u2019est lanc\u00e9e sur TikTok. Elle a aussi lanc\u00e9 une plateforme d\u2019intelligence artificielle appel\u00e9e Sophiana<\/strong><\/a>, con\u00e7ue pour aider les journalistes \u00e0 transformer leurs textes en vid\u00e9os verticales. Cet outil pourrait aider ceux qui travaillent principalement \u00e0 l\u2019\u00e9crit, un groupe qu\u2019Aur\u00e9lia identifie comme particuli\u00e8rement vuln\u00e9rable face \u00e0 ce nouveau format.<\/p>\n\n\n\n

M\u00eame si Sophiana offre un soutien int\u00e9ressant, elle soul\u00e8ve aussi des questions, notamment sur la gestion des donn\u00e9es et le traitement des articles que les journalistes y d\u00e9posent.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a9Pexels-Craig Adderley – \u00ab C\u2019est un peu le format auquel les journalistes doivent s\u2019adapter\u00bb Avec 64% des moins de 35 ans qui s\u2019informent sur les r\u00e9seaux sociaux, les pigistes doivent adopter les codes des plateformes num\u00e9riques. La vid\u00e9o verticale consomm\u00e9e r\u00e9guli\u00e8rement par 77% des 18-34 ans s\u2019impose pour tout journaliste ind\u00e9pendant qui veut se d\u00e9marquer.<\/p>\n","protected":false},"author":28,"featured_media":11881,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21,20,16,18],"tags":[343,175,174,117,381],"class_list":["post-11880","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-journalisme","category-medias","category-societe","category-technologie","tag-ia","tag-journalisme","tag-medias","tag-reseaux-sociaux","tag-video-verticale"],"yoast_head":"\nVid\u00e9o verticale : le d\u00e9fi des journalistes pigistes - Reporter<\/title>\n<meta name=\"description\" content=\"Avec 64% des moins de 35 ans qui s\u2019informent sur les r\u00e9seaux sociaux, les pigistes doivent adopter les codes des plateformes num\u00e9riques.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fad-fep.ca\/reporterPlus\/2025\/11\/14\/video-verticale-le-defi-des-journalistes-pigistes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vid\u00e9o verticale : le d\u00e9fi des journalistes pigistes - 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